Archive for small business

cf jackson

C.F. Jackson

C. F. Jackson has a secret . . .

Ms. Jackson knows how to market a small business using social media and email marketing, and has been trying to teach others these techniques for years. “The problem,” she says,” is that most folks are overwhelmed and not ready to learn new stuff – even if it means it will jump-start their business.”

So this is her big secret – how to market when you are overwhelmed and don’t have the time. This long-time author and Internet Marketer will be sharing her secret with listeners tomorrow on Logical Soul Talk, September 27th, starting at 6 pm. You can listen to the show online, or call (347) 843-4544 and raise your hand (press “1″) to join the conversation.

Come learn a way to get things done WITHOUT time, much effort, or skill. Learn how to build your “Brand” in a way that it becomes a big hit with prospects and customers alike!

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Dustin Mathews

Dustin Mathews

On first meeting Dustin Mathews and seeing that handsome baby face,  you might think he was a very young guy . . . and you would be right!  At an age (in his late 20′s) when most guys would be starting their careers, Dustin has managed to amassed enough of a fortue in real estate and marketing, be be, well, retired!!  I ran into Justin at a recent event and did manage, however,  to coax him out of retirement long enough to be my guest . . .

Join me for a special one-hour interview with this amazing young entrepreneur on Logical Soul Talk,  Tuesday, April 19, from 6-7 pm ET (3-4 PT).  You can listen online, or call (347) 843-4544 to listen and/or raise your hand to join the conversation. 

In addition to doing this interview, Dustin also comes out of hiding from time to time to do more of what he loves, i.e., promote others.  He has recently helped some entrepreneurs create ”marketplace frenzies” that drove lots of customers to buy millions in products and services, both online and offline. He’s also helped land a startup company on the Inc. 500 list. 

Mr. Mathews is also a speaker and event promoter.  He managed and marketed over 200 events, seminars and boot camps per month generating over $12 million dollars in the course of a year. As an online entrepreneur,  Dustin has managed 10 product major launches which generated over $10 million dollars in sales.

As you might guess, based on his list of accomplishments and energy, Mr. Mathews is also an author.  He has published several books, including

  • How to Get Rich Working For FREE, 
  • Secrets of the Real Estate Millionaires, and
  • ROI Marketing Secrets Revealed.  

Dustin currently publishes an ongoing, highly acclaimed, underground newsletter for info-marketers, affiliates, speakers and promoters.

Tune in Tuesday, April 19th to hear this marketing Dynamo explain step-by-step how you can EXPLODE your own small business potential!

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May
12

Logical Soul Meetup Tonight

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Serenity LakesThe fourth meeting of the Logical Soul for Atlanta Entrepreneurs Meetup is tonight (Wednesday, May 12th) at the Serenity Lakes Wellness Center in Lawrenceville, GA. The topic is “The 9 Fundamental Ways You Sabotage Your Small or Home-Based Business” presented by Michael Craig.

There is no charge for this meeting and everyone in the Atlanta area is cordially invited.

Directions may be found on Serenity Lakes’ website. The entrance sign is on the right, just past the Jilly Mart on Club Drive, and the driveway is about 50 feet from the sign but is hard to see.  Call 678-924-6868 if you get lost.

Networking begins at 7 pm, and the meetup starts at 7:30 pm and will end at 9.  You may come and bring friends, but please RSVP on the Meetup website at www.meetup.com/logicalsoulatlanta.

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Gabe Strom

Gabe Strom

Today on www.BlogTalkRadio.com (at 6 pm ET) I get to speak with young entrepreneur and social media expert Gabe Strom from Illinois.

Gabe is young in age but old in experience.  Starting at age 19 (he’s only 28 now) he has evolved into a successful online and social media entrepreneur with a very large following on Facebook, Twitter, YouTube, and his own Ustream TV show!

Gabe is a public speaker, small business coach and consultant dedicated to understanding why 90%  of small businesses fail, and how to get more of these so-called failures to somehow do what the other 10% do consistently.  He teaches his clients to use online  video marketing to authentically brand themselves and their unique expertise, product or service.

I found Gabe just by cruising Twitter and Facebook and noticed he had oodles of followers.  Curious as to how he accomplished this, I aksed him on the show.  I also want to find out his motivation, life turning points, early influences and more.

Join me on this fascinating journey to discover what lies in the mind and soul of this future giant of this “new economy” . . . and how his success can mean business in your life!

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There IS such a thing as “too much of a good thing.”

Need power?  More money?  More love?  Then obviously MORE power-money-love is good, right?  Not necessarily. Our subconscious decisions often act like built-in brakes to our needs, desires, and ambition.

But why and how?

Let’s say you have your own small business and want to make more money.  You figure adding a new product line would be perfect . . . and a noble ambition give the state of our economy.  But for some reason, in spite of warnings from experts in your field, you focus on marketing a product you like but which is untested and lacks demand.

So despite hard work, long hours, and tens of thousands of dollars invested your product fails.  You lay off workers, scale back operations, and again focus on the product that first made you successful in order to pay off the backlog of debts.  Had you listened to the new product experts you might have avoided this, but you stubbornly refused to test before taking the plunge.

This is an obvious case of self-sabotage. But is it all bad?  Let’s see . . .

Take the example of wind power. Let’s say you build a wind generator on your land in Denmark to harness the powerful winds blowing off the North Sea every day.  So you build this huge contraption, but forget to add a tested wind brake to your structure.   This is a video of what actually happened:

Without a working wind brake, the whole structure collapses.  However, “logic and common sense” initially tells you that more power is needed, and that a brake will only make the propellers turn slower, generate less power, and create more inefficiency – like driving a car down the freeway with one foot on the accelerator and the other on the brake.

And most people – consciously at any rate – don’t want this.  Most of us like our speed, power, and the “freedom” we feel when restrictions are absent.

But the wind brake is essential to a large wind turbine.  You see, all a wind brake is the mechanism that adds drag to, or even stops, an out-of-control spinning wind generator.  Engineers and designers realized it is better to suffer some inefficiency than have the whole thing fall apart.  Once seen in this light, it makes sense.

Like that, we have a built-in subconsious “wind brake” that keeps us moving more slowly and heavier through life.

Next: The Inner Logic of Self-Sabotage. . .

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